New Balance debuts a bold new brand platform - Always in Beta - the brand’s promise to relentlessly improve, to never stop pushing and to always strive for more. At the same time, the brand highlights its focus on inspiring athletes around the world, both professional and every day, to reach for and achieve their goals, and then reset them towards even greater athletic accomplishments. We are ALWAYS IN BETA! New Balance is ALWAYS IN BETA!
Fantastic Win at Swiss Championship XC Marathon for Johann Tschopp. Johann won on Rocky Mountain Vertex 990RSL in Evolene. We are very proud supporting Johann with products of Rocky Mountain Bicycles, Onza Tires, Swissstop, Evoc and New Balance.
Mathias Flückiger und Jolanda Neff won in Gränichen
Mathias Flückiger won with Giro products at BMC Racing Cup after a big fight agains Daniel McConnell. Solo-Win of Jolanda Neff with an 5 minute winning margin in women's category - fantastic. Congratulations!